COOKIE POLICIES

Effective Date: April 9, 2025

1. Introduction: Understanding Cookies and Your Choices

Welcome to eatkungfuchicken.com (the “Website”), the online home of Kung Fu Chicken (“Kung Fu Chicken,” “we,” “us,” “our”). We are committed to providing you with a transparent and user-friendly online experience. This Cookie Policy explains what cookies and similar tracking technologies are, how and why we use them on our Website, and the choices you have regarding their use.

This Cookie Policy should be read in conjunction with our other important legal documents:

  • Privacy Policy: https://eatkungfuchicken.com/privacy-policies/ (Explains how we handle personal information overall)

  • Terms and Conditions: https://eatkungfuchicken.com/terms-and-conditions/ (Governs your use of the Website)

  • Legal Notice: https://eatkungfuchicken.com/legal-notice/ (Provides important disclaimers and legal information)

By continuing to browse or use our Website, you acknowledge that you have read and understood this Cookie Policy. Where required by applicable law, we may ask for your consent to the use of certain types of cookies.

2. What Are Cookies and Similar Technologies?

(a) Cookies Explained:

Cookies are small text files containing a string of characters that are downloaded onto your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are then sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie.

Cookies serve many useful purposes. They can help websites remember information about your visit, like your preferred language or login information (though we don’t have logins), make the site work more efficiently, enhance your user experience, allow websites to recognize your device, and provide information to the website owners. They are fundamental to the operation of many modern websites.

Cookies can be categorized in several ways:

  • Session Cookies: These cookies are temporary and only exist for the duration of your browsing session. They expire and are automatically deleted when you close your web browser. They are often used for essential functions like maintaining navigation consistency.

  • Persistent Cookies: These cookies remain stored on your device for a predetermined period specified within the cookie file, or until you manually delete them. They are used to remember your preferences or actions across multiple visits.

  • First-Party Cookies: These cookies are set directly by the website you are visiting – in this case, eatkungfuchicken.com. We control these cookies.

  • Third-Party Cookies: These cookies are set by a domain other than the one you are visiting. This occurs when our Website incorporates elements or services from other companies, such as analytics providers (like Google Analytics) or advertising platforms (like Google Ads). These third parties manage the cookies they set and the data they collect according to their own privacy policies.

(b) Similar Technologies:

In addition to cookies, we or our third-party partners may use other similar technologies to collect information automatically. These can include:

  • Web Beacons (Pixel Tags, Clear GIFs): Tiny electronic image files (often transparent single pixels) embedded in web pages or emails. They can track actions like whether you opened an email or clicked on a link on a webpage, often working in conjunction with cookies. They help us measure the effectiveness of our communications and content.

  • Scripts: Small pieces of code embedded in our Website that execute when you interact with certain elements, helping to enable dynamic content or gather interaction data.

For simplicity, this Policy will refer to all these technologies collectively as “cookies” unless specified otherwise.

3. Why We Use Cookies: Our Purposes

We use cookies on eatkungfuchicken.com for several key reasons, primarily aimed at operating our site effectively, understanding how visitors use it, improving our services, and supporting our online presence:

  • Essential Operations: To ensure the basic functionality and security of our Website, built on the WordPress platform.

  • Performance and Analytics: To collect information about how visitors interact with our Website, such as which pages are most popular, how long visitors stay on the site, the sources of traffic, and whether they encounter errors. This helps us understand user behavior, measure site performance, and make improvements to content and navigation.

  • Functionality (Limited Use): While our current site has limited features requiring functionality cookies, they could be used in the future to remember choices you make (like language preference, if offered) to provide a more personalized experience.

  • Advertising and Measurement: To help measure the effectiveness of our online advertising campaigns run through platforms like Google Ads, understand how users reached our site from an ad, track conversions (actions taken after clicking an ad, such as visiting a specific page or potentially clicking the “Order Now” link), and potentially enable targeted advertising like remarketing (showing our ads to previous visitors on other websites).

We do not sell, transfer, or commercialize the data collected directly via cookies in the traditional sense. However, as explained further below and in our Privacy Policy, the use of third-party advertising cookies may involve processes defined as “sharing” under certain privacy laws like the CCPA/CPRA.

4. Types of Cookies We Use on eatkungfuchicken.com

We use both first-party and third-party cookies on our Website. These fall into the following categories based on their purpose:

(a) Strictly Necessary Cookies:

  • Purpose: These cookies are essential for the basic operation and security of our Website. They enable core functionalities like page navigation, security features, and ensuring the site loads correctly. Without these cookies, the Website cannot function properly.

  • Examples: Cookies set by WordPress to manage user sessions (even for non-logged-in users) or maintain site integrity. Cookies that help detect or prevent security threats.

  • Data Collected: Typically includes technical session identifiers or security tokens, not directly identifying personal information for general visitors.

  • Control: These cookies are typically exempt from consent requirements under most regulations as they are crucial for delivering the service you request (accessing the Website). Blocking them via browser settings will likely prevent the Website from working correctly.

  • Party: Primarily First-Party (WordPress).

(b) Performance and Analytics Cookies:

  • Purpose: These cookies collect information about how visitors use our Website. They help us understand user interaction patterns, identify popular content, count visitor numbers, analyze traffic sources, measure page load times, and detect technical errors. This information is vital for improving the Website’s performance, content, and user experience.

  • Examples & Tools:

    • Google Analytics: This is our primary analytics tool. Google Analytics sets cookies (_ga_gid_gat, etc.) to distinguish users, track sessions, understand traffic sources, and gather aggregated data on page views, time spent on site, device type, general location, etc. We may have configured Google Analytics to use IP anonymization, which masks part of your IP address before storage. The data sent to Google is processed according to their privacy policies.

    • Yoast SEO: While primarily an SEO optimization tool, Yoast may collect basic, anonymized technical data related to site structure or performance that assists in its function, potentially using cookies minimally for this purpose.

    • WordPress: May collect basic, anonymous statistics about site visits through its own mechanisms or integrated plugins (beyond Yoast).

  • Data Collected: Includes anonymous or pseudonymous identifiers, IP address (potentially anonymized), device/browser information, pages visited, time spent, referral sources, interaction data (clicks).

  • Control: You can typically manage these cookies through browser settings or specific opt-out tools (see Section 6). Depending on applicable law and configuration, consent might be requested for these cookies.

  • Party: Primarily Third-Party (Google Analytics), potentially First-Party (WordPress/Yoast for basic stats).

(c) Functionality Cookies:

  • Purpose: These cookies allow the Website to remember choices you make and provide enhanced, more personal features. For example, they could remember your preferred language or region (if such features were implemented).

  • Examples: Currently, eatkungfuchicken.com has limited functionality requiring these cookies. If features like language selection were added, cookies would be used to store that preference for future visits.

  • Data Collected: User preferences (e.g., language choice).

  • Control: Managed via browser settings. Consent might be requested if implemented.

  • Party: Primarily First-Party.

(d) Targeting and Advertising Cookies:

  • Purpose: These cookies are primarily used by us and our advertising partners (currently Google Ads) to make advertising messages more relevant to you and your interests, measure the effectiveness of advertising campaigns, and control the frequency with which you see an ad. They track your browsing habits across websites.

  • Examples & Tools:

    • Google Ads Cookies (_gcl_auIDE, etc.): When you click on one of our ads served by Google (e.g., in search results), Google Ads may place cookies on your device. These cookies help us understand if the ad led you to our Website (attribution) and measure whether you completed a desired action (conversion tracking – e.g., did clicking the ad lead to a newsletter signup or a click on the “Order Now” button?). They also enable remarketing, which allows us to show our ads to you on other websites across the Google Display Network based on your previous visit to eatkungfuchicken.com.

    • Google Search Console: This tool helps us understand our site’s performance in Google Search but does not typically set advertising-related tracking cookies directly on users’ devices through our website. It provides aggregated performance data.

  • Data Collected: Browsing history across sites (if part of an ad network), ad interactions (clicks, views), conversion data, device/browser information, potentially pseudonymous identifiers linking activity across sessions or devices.

  • Control: These cookies require careful management. You can control them via browser settings, specific advertising opt-out tools (NAI, DAA), and Google’s own ad settings (see Section 6). Depending on regulations (like CCPA/CPRA), using these cookies may require explicit consent or a clear opt-out mechanism related to “sharing” personal information for cross-context behavioral advertising.

  • Party: Primarily Third-Party (Google Ads).

5. Third-Party Cookies: Understanding External Control

As detailed above, several cookies used on our Website are set by third-party service providers, most notably Google (for Analytics and Ads).

  • Google Analytics: Collects data about website usage. Google processes this information according to its own privacy policy: https://policies.google.com/privacy. We use the data provided by Google Analytics to understand our site performance.

  • Google Ads: Sets cookies for advertising measurement, attribution, and remarketing. Google controls the data collected through these cookies and uses it across its advertising network according to its policies.

Important Disclaimer: We do not have direct control over the cookies set by these third parties or the data they collect via those cookies once you leave our domain or interact with their embedded tools. Their use of cookies is governed by their own respective privacy and cookie policies. We encourage you to review the privacy policies of these third parties to understand their data practices.

6. Your Choices and How to Manage Cookies

You have several options available to control and manage cookies placed on your device. Understanding these choices empowers you to manage your online privacy preferences.

  • Browser Settings: Most web browsers provide settings that allow you to view, manage, delete, and block cookies. You can typically configure your browser to:

    • Accept all cookies.

    • Reject all cookies.

    • Notify you when a cookie is set, allowing you to accept or reject it on a case-by-case basis.

    • Delete cookies already stored on your device.

    • Enable “private browsing” or “incognito” modes, which often delete cookies upon closing the browser.

    You can usually find these controls in the “Options,” “Settings,” “Preferences,” or “Help” menu of your browser. The exact steps may vary depending on the browser you use. Here are links to information for popular browsers (links are subject to change by the browser providers):

    Note: If you choose to block all cookies, including strictly necessary ones, our Website may not function correctly, and you might not be able to access all its features.

  • Specific Opt-Out Tools:

    • Google Analytics Opt-out: To prevent your data from being collected and used by Google Analytics across all websites, you can install the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout.

    • Industry Opt-Out Programs (for Advertising Cookies): Many third-party advertising networks that collect information for interest-based advertising offer opt-out mechanisms. You can opt out of receiving targeted ads from participating companies through resources provided by:

    • Google Ads Settings: You can control the information Google uses to show you ads, including opting out of ad personalization, through your Google Account’s Ad Settings: https://adssettings.google.com/authenticated.

  • Mobile Device Settings: Your mobile device’s operating system (iOS, Android) usually provides settings that allow you to limit ad tracking or reset your advertising identifier, offering some control over targeted advertising in mobile apps and browsers. Check the “Privacy” or “Advertising” sections within your device settings.

  • Cookie Consent Banner/Tool (If Implemented): Depending on legal requirements or best practices, we may implement a cookie consent banner or management tool on our Website. If present, this tool would provide you with more granular control over consenting to or rejecting specific categories of non-essential cookies (like analytics or advertising cookies) upon your first visit or allow you to change your settings later.

  • Do Not Track (DNT): Some web browsers offer a DNT setting that sends a signal to websites requesting that your browsing not be tracked. However, there is currently no industry-wide consensus or standard on how websites should interpret or respond to DNT signals. Therefore, like many websites, eatkungfuchicken.com does not currently alter its practices based on DNT signals it receives. We rely on the methods described above to provide you with choices regarding tracking.

7. Cookies and Personal Information

Cookies themselves are typically small text files containing anonymous or pseudonymous identifiers. They do not inherently contain information that directly identifies you, like your name or email address.

However, the information collected by cookies (such as your IP address, device ID, browsing activity) can sometimes be considered “personal information” or “personal data” under certain privacy laws, especially when it can be combined with other data to indirectly identify you or when used to build profiles for targeted advertising.

Specifically:

  • Analytics cookies (like those from Google Analytics) primarily provide aggregated or pseudonymous insights. While an IP address is collected (potentially anonymized), the focus is on usage patterns rather than individual identification.

  • Advertising cookies (like those from Google Ads) often involve unique identifiers linked to your browser or device. This allows tracking across websites and can be used to infer interests and deliver targeted ads. Under laws like CCPA/CPRA, the identifiers and associated profile data collected by these cookies may be considered personal information, and their use for cross-context behavioral advertising may constitute “sharing.”

Our collection and use of any information gathered through cookies that qualifies as personal information is governed by our Privacy Policy (https://eatkungfuchicken.com/privacy-policies/). We encourage you to read it to understand how we protect your personal data overall.

8. Consequences of Disabling Cookies

Disabling or deleting cookies can impact your experience on our Website:

  • Strictly Necessary Cookies: Blocking these will likely prevent the Website from functioning correctly. Basic navigation and security features may fail.

  • Performance/Analytics Cookies: Disabling these will prevent us from gathering valuable data about how our Website is used, making it harder for us to identify issues and make improvements based on user behavior. Your experience shouldn’t be directly broken, but our ability to optimize the site will be reduced.

  • Functionality Cookies: If we implement features using these cookies, disabling them would mean the site cannot remember your preferences (e.g., language), requiring you to reset them on each visit.

  • Targeting/Advertising Cookies: Disabling these will prevent us and our partners from delivering ads tailored to your interests based on your browsing history on our site. You will still see advertisements online, but they may be less relevant to you. It will also impact our ability to accurately measure the performance of our advertising campaigns.

9. Links to Other Policies

This Cookie Policy is part of our broader legal framework. Please also review:

  • Our Privacy Policy (https://eatkungfuchicken.com/privacy-policies/) for comprehensive details on how we handle all types of personal information.

  • Our Terms and Conditions (https://eatkungfuchicken.com/terms-and-conditions/) governing your overall use of the Website.

  • Our Legal Notice (https://eatkungfuchicken.com/legal-notice/) containing important disclaimers and liability limitations.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, the technologies we use, legal requirements, or other factors. When we make updates, we will revise the “Effective Date” at the top of this Policy and post the updated version on this page (https://eatkungfuchicken.com/cookie-policies/).

If we make significant changes, particularly those affecting your choices or how cookies are used, we may provide a more prominent notice on our Website. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Your continued use of the Website after the effective date of the revised Policy constitutes your acceptance of the updated terms.

11. Contact Us

If you have any questions, comments, or concerns about this Cookie Policy or our use of cookies, please contact us using our official online contact form:

https://eatkungfuchicken.com/contact-us/

We appreciate you taking the time to understand how we use cookies.